We’re all aware of the merits of the reusable shopping bag. Using them helps preserve natural resources, prevents air pollution and protects our oceans and the sea creatures that inhabit them. I considered shocking you with images of animals entangled in plastic bags or a video where a sea turtle needs a plastic straw tweezered from his nose. However, I’m no eco-warrior and I don’t claim to be an authority in living a greener life. However, like you, restrictions on plastic bags have pushed me towards reusable bags and this post is about using ethical (and stylish) tote bags.
From July 2010, Angelinos were required to bring their own bags to stores or pay 25 cents for a disposable carrier bag. The UK was considerably slower to enforce a carrier bag law and didn’t start charging for plastic bags until October 2015. Because of this, I’m still getting used to the BYOB party (not bring your own booze I’m afraid.)
With this in mind, I’d like to introduce you to a company I’ve recently become a fan of called Simple Jumo that let me try their products. Just because a reusable bag is functional, shouldn’t mean you have to sacrifice style. Heck no! Each bag is designed in LA and made in India from eco-friendly, natural jute and cotton. Jute is known as the “golden fiber” and it’s one the most used natural fibers to make common items like rope, curtains, sacks and hessian cloth.
Having now joined the BYOB party, I’ve been using a few Simple Jumo styles. My favorite is the messenger bag as shoulder bags are way more comfortable than handhelds. Simple Jumo’s bags are commodious enough to carry a bunch of shopping (or groceries as you call them here) but also respectable enough to take with you to a meeting. They come in designs ranging from tribal patterns to animal prints. The front pocket on the messenger bag is handy for organising and preventing my phone from getting key scratches. One thing that would take Simple Jumo’s bags up a notch (ethically) would be if they used a leather substitute for the front label.
If you’re curious to learn more, you can check out Simple Jumo’s collection here. Prices range from $7.50 for make-up bags to $29.99 for oversize totes.